Free download and read ebooks online Transforming Big Pharma - Assessing The Strategic Alternatives by John Ansell full book PDF ePUB Audiobook. Download a free ebooks and kindle audiobook Transforming Big Pharma - Assessing The Strategic Alternatives with ISBN id 9781409448273 full page with book summary. John Ansell book PDF ePUB of Transforming Big Pharma - Assessing The Strategic Alternatives published by Gower Publishing Company in 2013. Transforming Big Pharma released with category Business & Economics with total 265 pages.
📖 Transforming Big Pharma - Assessing The Strategic Alternatives by John Ansell read book online
Transforming Big Pharma addresses critically how strategy works in the pharmaceutical industry. John Ansell assesses the wide range of alternative strategies big pharma has been attempting in order to make up the shortfall in revenues stemming from the long-standing failure to develop sufficient new products. He shows that there is sound evidence to expect the recent upturn in the number of new products reaching the market to go on to greater heights. Whilst diversification may have some value as a stopgap, big pharma companies risk squandering their resources in directions that can only make a modest impact on their performance. Ansell argues for a reversal of recent cutbacks in R&D and licensing, and re-focussing on new product development. He shows that there is ample scope for acquiring more products from third parties. Only this strategy, Ansell contends, is likely to have the power to transform the prospects of big pharma.
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“Do what is right, not what is easy nor what is popular.” ― Roy T. Bennett
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